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Meta Certified Digital Marketing Associate

People use Facebook to discover, share, and support businesses they care about. Businesses can use Facebook to find and connect with new audiences, build relationships, and convert connections into customers. Over the years, Meta has expanded beyond Facebook to include technologies such as Messenger, Instagram, and WhatsApp to assist businesses in expanding their online presence and finding people as they explore and share ideas they care about. Businesses can use these tools to expand, stay connected to customers, tell their stories, and share product and service updates with their communities.

The course is suitable for anyone who wants to brush up their digital skills to grow their business, career, or confidence using the Meta technologies. Participants will be certified upon passing the external exam (Exam Code:  100-101) and gain the META CERTIFIED DIGITAL MARKETING ASSOCIATE.

Course Structure

1. Start Marketing with Meta Technologies

2. Build an Online Business Presence with a Facebook Page

3. Establish a Facebook Page Following

4. Build an Online Business Presence with Instagram

5. Connect with Customers on Instagram

6. Use WhatsApp for a Business

7. Connect with Customers Using Meta Business Suite

8. Establish Your Business Presence with Messenger 9. Get started with advertising on Facebook and Instagram

10. The importance of campaign objectives

11. Create audiences in Meta Ads Manager

12. Choose ad placements, budget and schedule in Meta Ads Manager

13. Customize ad creative in Meta Ads Manager

14. Set Up and Use the Pixel and the Conversions API for Ad Campaigns

15. Manage your ad campaigns

16. Understand Meta’s Policies on Data, Privacy and Ads

Exam

Facebook Certified Digital Marketing Associate (Exam code: 100-101)

Entry Requirements
  • Sabahans
  • At least 18 years and above
Schedule
  • Sessions: Weekday / Weekend / Evening Classes
  • Duration: 80 hours
Awards
  • Certificate of Attendance from Ministry Science, Technology and Innovation Sabah
  • Meta Certified Digital Marketing Associate (Upon Passing)
Terms & Conditions

Click here to view the full terms & conditions

Brochure

Click here to view and download the programme brochure

Contacts
REGISTER NOW

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